Today, very few things are as valuable as time and convenience. That's why when Wells Fargo was launching their mobile wallet, I and an illustrator/storyboard artist were tasked, as part of a larger digital marketing campaign, with creating a 30-second spot highlighting those two facets.
In the end, we went with a day-in-the-life, quick-cut approach to help convey the ease and speed of using a mobile wallet. But enough of my rambling; watch it for yourself.